New Arrivals
Discover our latest jewelry additions
About us
Founded in Dubai in 2020, OFA has care, quality and authenticity set at its heart. From day one, designer and founder Hala Alasmari has collaborated with Dubai’s best artisans to create handcrafted jewelry, and has continued to work closely with her local community ever since. At the heart of the brand are thoughtfully produced designs that evoke a culturally rich heritage and a spirit of celebration. Ofa is known and loved for its authentic and luxurious jewelry, personalisable designs, and wearable pieces, made for fashionable souls and creative dreamers.